Spring Clean 2017 launch at Kassam Stadium

On December 10th we took our Don’t Drop It – Bin It message to the Kassam Stadium – literally in the form of a pitch side advert which will be on display for several months and though an entry in the Match programme.

DDI Banner at pitch-side
Match Programme page
Match Programme page

During half-time boys from the Cherwell School kicked balls into bins while Peter Rhodes-Brown (‘Rosie’, ex-OUFC player) used the public address system to commentate on the Bin It display and get over key messages about litter and OxClean. The match ended 1-1, but the boys got the ball in the bin more often!

Cheerwell School pupils with Peter Rhoades Brown
Cheerwell School pupils with Peter Rhoades Brown

This gave us a chance to get the Don’t Drop It – Bin It message to over 7,000 Oxford United fans as well as giving an excuse for some of the OxClean team to have an unusual day out. “It was cold and wet, bad weather for litter picking, but I think the exercise was worthwhile” said Rosanne Bostock, OxClean leader. “I was delighted that Oxford Civic Society was able to fund it and most grateful to Rosie for all his, and the Club’s help. Hopefully next March both Oxford United and Oxford will be looking good.”

OxClean's OUFC section
OxClean’s OUFC section